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Customer Experience
Sales
Marketing
Service
Employee Engagement
Topics
Customer Acquisition
Customer Engagement
Customer Growth
Customer Loyalty
Customer Retention
Customer Strategy
Data Analytics
Digital Engagement
Mobile Engagement
Omnichannel
Personalization
Social Media
Technology
Voice of Customer
Workforce Management
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Posts by Elizabeth Glagowski
Elizabeth Glagowski
The Customer-Focused Sales Cycle
Elizabeth Glagowski
-
July 26, 2010
Sales strategy article about the customer-focused sales cycle. Sales organizations at Xerox, IBM, and the Chicago Blackhawks consider customer-centricity in every part of the sales cycle, from prospecting to lead management to post-sale activities.
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The Bottom-Line Benefits of Behavioral Targeting
Elizabeth Glagowski
-
June 14, 2010
Marketers can enhance the results of behavioral targeting with the right actions, and integrated data.
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